UX Design and usability
It is crucial to offer a unique experience to your website visitors. Before even addressing the visual aspect of a website, you must, above all, determine the profiles of your website visitors.
We develop detailed mock-ups to create website interfaces that will cater to the needs of your visitors. What’s important to keep in mind is that visitors must be able to find the information that they are looking for very quickly. What’s more, the information must be relevant to potential clients’ expectations. A well-thought-out design and usability increase visitors’ confidence levels in your company.
By adapting your content to your clients and making it easy to find, prospects and customers alike will be more inclined to contact you. The overall objective is to provide just enough content to incite visitors to action: request more information, sign up for a newsletter, buy online or any other action that is of value to your organization.